Should you look for online leads or referral opportunities?
Posted by Kristi Jencks on Saturday, November 19, 2022 at 7:42 AM
By Kristi Jencks / November 19, 2022
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Should you look for online leads or referral opportunities?
Let's talk about the difference between an online lead and a referral. Is there really a difference? Absolutely! What do you want more, do you want a bunch of online leads, a.k.a strangers who've been on the internet? Or, would you like a referral from somebody who knows, likes, and trust you? Recently, I had to get some work done on my car so of course, I went to my buddy and I was like, "hey, who works on your car that you trust?" They referred me to somebody, I didn't even look them up online. I just call them, why? Because my buddy gave me the referral. They had my money like that. The next time, you don't wanna call your past clients. I just want you to ask yourself, do you want more online leads strangers, or do you want more referrals, the people who are more likely that already trust you?
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